Mensvigor is a new chewing gum developed by ddfarma that merges mental and physical energy in order to widen the horizons of sport supplement and achieve new goals.
What we did for MensVigor was a sharp Brand Repositioning and subsequently an activity of Social Media Management. We defined a new Communication strategy, ToV, brand identity and brand image, working on their Art Direction and Visual Identity. We restyled their webiste and created a new packaging, renewing at the same time all their social media assets.