DonnaOro
CLIENT
The brand was founded in 1996 by JDO Srl, a well-established reality in the creation of made in Italy jewellery.
DonnaOro’s ultimate goal is to create timeless jewels both elegant and suitable for all occasions.
BRIEF
Support in defining the new brand architecture and the related bespoke communication of each brand and sub-brand.
ACTIVITIES
Analysis and definition of JDO new brand architecture and brand bible development
Brand values, mission and manifesto definition
Marketing Strategy and overall communication support
Creative support in jewellery display development
Creative concept creation for the new campaign launch
MEMBER OF THE
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