Renault
CLIENT
In its history Group Renault has produced trucks, tractors, tanks, buses/coaches, aircraft engines, and autorail vehicles. Now the company produces a wide range of cars and vans.
BRIEF
For the launch of a new Renault automobile we developed a large-scale Social Media and
Digital PR campaign.
ACTIVITIES
We designed and organized an online contest based on UGC with a dedicated bespoke website developed by us
We achieved great levels of participation from users competing to win a trip to California (grand prize) and a GoPro camera (weekly prize).