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Guber Banca

CLIENT

Guber Banca is a digital bank mainly focused on credit and SMEs services. It is specialised in the management and purchasing of non-performing credits (NPL and UTP); its core activities. 

BRIEF

Support in defining the strategy for the launch of the new bank service called Anticipo 102. 

 

Support in brand repositioning and logo rebranding.

ACTIVITIES

Analysis and definition of the new brand positioning and logo rebranding, new tone of voice definition and brand pay off


Digital strategy and overall communication support


Management of the Facebook, LinkedIn and Twitter channels


Landing pages development and design


CEO LinkedIn profile management


Ideation and developing creative contents for social networks


Creation of SEO optimised articles to publish in Anticipo 102 magazine


Website management

  • Analysis and definition of the new brand positioning and logo rebranding, new tone of voice definition and brand pay off
  • Digital strategy and overall communication support
  • Management of the Facebook, LinkedIn and Twitter channels
  • Landing pages development and design
  • CEO LinkedIn profile management 
  • Ideation and developing creative contents for social networks 
  • Creation of SEO optimised articles to publish in Anticipo 102 magazine
  • Website management
 

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