For SNAI S.p.A., the most important bet service in Italy, we realized a Social and Digital PR Project that had the goal of increasing the brand awareness, repositioning it in the market, and developing the actual community.
We created, planned and managed a gaming website realized for two different campaigns: the first "Hai ritmo Mondiale?" (Do you have a World's Cup rhythm?) was activated during the 2014 World's Cup; the second one "Scommettiamo che la sai?" (Wanna bet you know it?) was activated in september 2014 and is currently going.
We bet you like it! ;)